Author: Pam Mason

In order to get the highest price in the shortest time, you need to know how to market your home. The better you market your home, the more offers you will get. And the more offers you get, the more choices you have to get the price and terms you want. The most important factor of marketing your home is pricing it right. Your price should be adjusted to reflect the market, and the property’s worth. The key is to get many people checking out your property at a fair price instead of having no buyers because your price is set to high. Another important factor is the condition of your home. Make sure that your home looks ready to be sold. Repair any defects (peeling or faded paint, cracks, stains, etc.) Condition alone can sometimes prompt fast buying decisions. Not only should you repair any defects, but consider upgrading your home by making major repairs and cosmetic improvements before selling. A home in mint condition triggers the emotional response that can lead to a financial response. Learn how to negotiate the best terms for all parties involved. Terms are another factor which may be adjusted to attract buyers. If you insist on getting your asking price, think of what you can offer to the buyers, for example, improvements you’ve made, or even offering to pay closing costs. Convince them why they should be paying the price you have set. Lastly, make sure property is exposed to prospective buyers. List your home with a Realtor? that ensures your house is listed in at least one Multiple Listing Service and on the Internet.

There will be more to come . . .